Scaling the Social Media Peaks with Ricola

How Ricola built a localized content strategy across 50 markets.
  • How to simplify the content approval process
  • How to cut response time on social
  • How to optimize content using social data

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Expanding their Facebook channels from just one to 18 could have been a huge challenge for Ricola’s small social media team. Thankfully, using made the process simple and easy.

Ricola is now successfully running a localized content strategy on social. Local teams across the world are now empowered to take an active role in social content creation, with the team at HQ able to approve content quickly and easily.