Influencer Marketing Handbook.

A step-by-step guide to building an influencer marketing program.

Ready to work with influencers? This step-by-step handbook walks you through the process of developing an influencer marketing campaign that produces measurable results.

  • Learn how to identify influencers
  • Get tips on how to contact influencers
  • Discover how to define measurable KPIs

Full description

Our Influencer Marketing Handbook shows you how to leverage influencers to create new value for your brand, your target audience and your team of influencers.

So if you are having trouble engaging your target audience, explore our handbook to discover all of the different ways that influencers can help you connect with your customers.

The genuine connection that exists between influencers and their audiences has become irresistible to marketers who are finding it increasingly difficult to engage with customers. And with 70% of adults stating that their purchasing decisions are influenced by online content, it is easy to understand why big brands are spending big bucks on getting influencers to share their content.

Through this handbook, you will learn why your business should invest in an influencer marketing program, what type of goals you should set for your influencer marketing program, how to approach potential influencers, and how to measure the effectiveness of your influencer marketing program in 2019 and beyond.