Handbooks

2018 is here! So we’ve put together a list of the top social media and digital marketing trends to watch this year.

Discover how to create an effective strategy across all your social media channels. Download the free Cross-Channel Social Strategy Handbook PDF.

Social media 101 tips for posting and advertising. See how marketers can use each network to their advantage.

Know your Instagram best practices for 2017? Get ahead of the curve with our essential Instagram marketing guide.

The Essential Facebook Marketing Guide will teach you how to successfully navigate the world’s largest social media network.

Time for better engagement on Twitter. The Essential Twitter marketing Guide that covers what you need to know to succeed on Twitter.

A guide to the top 15 trends that will most influence social media and digital marketing in 2017.

A mini-guide to the steps your brand needs to take to avoid or limit a social media crisis before it snowballs out of hand.

This report lays it all out: What global marketers think about CX; how they are rising to the challenge and what’s holding them back.

The guide covers all areas of social media marketing: Content creation, paid social, audience engagement, team structure, measurement and a lot more.

Creating a social content strategy is about great content ideas, having an editorial calendar and tracking performance. Learn how in this ebook.

Create a culture of empowerment with an employee advocacy program. Our free handbook provides you with practical advice.