The Ultimate Social Media Audit Checklist

Every business needs to do a social media audit from time to time. Here is a complete checklist to review and optimize your entire social media operation.

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Is your social media strategy up to snuff? Use this checklist to lay out all the data you need to weigh up your strategy and improve it to draw the maximum ROI.

This checklist will help you:

- Take inventory of your social channels.
- Create a channel performance overview.
- Review your content performance by topic and format.
- Get to know your audience.
- Align your key metrics with company goals.