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Add a call-to-action button to your Facebook post.

Add a call-to-action to boost clicks on posts.


A creative and engaging Facebook post can be a great way to drive traffic to your website. A call-to-action button can enhance your fans' experience by giving them even more incentive to click.

Within Falcon, you can add the following call-to-action buttons to your Facebook posts:

  • Book Now
  • Download
  • Learn More
  • Shop Now
  • Sign Up
  • Watch More





  • Within Publish, create a new Facebook post
  • In the editor, add your text and link as usual
  • Pick which type of call-to-action to be added (from Book Now, Download, Learn More, Shop Now, Sign Up or Watch More)
  • Review how the post will look in the preview
  • Schedule, publish or send your post for approval as usual


Note, call-to-action buttons will also be shown on promoted posts on Facebook or Instagram.

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