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Ad Campaigns | January

The Release Log documents what’s new in the Falcon.io platform.

 

Ads

This one's a goodie! You can create Ad Campaigns and Ad Sets for Facebook and Instagram directly from the Falcon platform. No need to go back to native platforms, set up everything from one place, including creation of new target groups for your ads and select Instagram as the ad placement. Read more.

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Tired of not being able to customize dates on Ad level on Facebook? Plan your advertising ahead of time on Falcon's platform - when creating an ad, decide when your ad should start.

 

Listen

Want to track the latest mentions of your brand, products, competitors, campaigns and conversations in your industry in real time? You're in luck, Listen now offers Monitoring view that lets you do just that. Read more.

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Comparison view in Listen just got better - you can now compare topic performance side by side based on custom time ranges. Read more.

 

Platform

If you're an agency, you might find this one handy! It's now possible to be part of several organizations, and switch between them without needing to log in and out every time you switch between them. Read more.

 

Publish

We've now made it even easier to publish your content at the best possible times. When you schedule a post, you'll now be able to see when most of your Facebook fans are online.

 

Engage

More goodies! The profile card in Engage got an update from Audience, you can now see all the information of users, including what topics they’re talking about, in one place without needing to navigate to different tabs.

 

 

If you need any help with any of the new Falcon features, get in touch using the in-app chat.