Real-time marketing remains a challenge for many brands. This handbook gives you strategies and tips for creating real-time marketing content that drives deeper engagement and helps you reach new audiences. You’ll learn:
- The advantages of real-time marketing
- Which brands are getting real-time right
- How to structure your team for real-time success
The handbook looks at the brands that are doing real-time well, and how they manage to succeed (with examples). It also covers key considerations for creating an effective real-time marketing program including planning, processes, and putting together a team. Get the handbook now.