Don’t get caught unprepared. When customers express negative feedback on social channels, things can quickly devolve into a crisis—if you don’t have an effective plan to prevent one, that is. Our social media crisis management handbook will help you:
- Reduce the likelihood of a social media crisis
- Detect any issues while they’re still in the early stages
- Implement the best possible response plan if a crisis does happen
The handbook also covers the reasons why crises occur, and highlights brands that are setting a positive example for social media crisis management. Download below.