By Chris Sugrue

September 25th, 2017

Chicago-based G2 Crowd is a leading peer-to-peer review platform featuring some 225,000 authenticated user reviews. The platform recently made headlines as only the third company LinkedIn has chosen to invest in.

The Falcon platform has been rated as a ‘Leader’ or ‘High Performer in Social Media Monitoring Software, Social Media Analytics Software, Social Media Suites and Social Media Management categories.

All based on the independent reviews of our platform users – whose aggregated score comes to 4.4 out of 5 stars.

Falcon ranks as a Leader in 4 categories – and a Top Performer in 4 more.

Here are a few samples of what reviewers have said:

“From overwhelmed to simplified.”

“Everything in one platform.”

“Falcon has enabled us to manage our social channels globally.”

“The best social media platform available.”

A huge thank you goes out to all our customers who have taken the time to post reviews on G2 Crowd. We deeply appreciate it.

The growing power of customer reviews
Online customer review sites have gained significant traction in recent years.

For good reason: people have always valued word-of-mouth recommendations, and this has only escalated with the internet and social media.

Brightlocal’s most recent consumer review found that 84% of consumers trust online reviews as much as personal recommendations.

Another study found that 97% of consumers say customer reviews factor into their buying decisions.  iPerceptions found that 60% of regular internet users said they were more likely to buy online if they can read peer comments.

Thanks again!
The above is just one example of how the consumer-brand dynamic has transformed thanks to digital technology.

As consumers, we hold all the cards now. As brands, we have to earn consumer trust and goodwill like never before.

That’s certainly what we work at achieving every day at, whether with the intuitive functionality of the platform itself, or the support and advice we give to our customers.

It seems we are on track – but are far, far from done. So, thanks once more, Falcon customers and G2 Crowd reviewers, you can be sure we will continue to do everything we can to earn your stars.

Interested in earning stronger customer reviews for your brand? Then read more about how to drive engagement and sales with customer reviews

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