15 Best Social Media Marketing Blogs to Follow in 2021

Get some inspiration and valuable tips from leading social media marketing influencers.
Roza Tsvetkova
July 2, 2021 - 6 min. read

Are you looking for valuable tips, education, or inspiration on social media marketing? Here are 15 of the most eye-opening blogs to help you in 2021. 

1. Social Media Examiner 

Social Media Examiner is one of the largest marketing communities in the world. They help businesses discover tips and tricks on using social media and digital to connect with customers, create awareness, drive web traffic, and generate ROI and sales.  

You can find a lot of inspiration and help from a range of prominent social media influencers via articles, expert interviews, original research, podcasts, videos, and news. Social Media Examiner also offers interesting industry events and training to help you improve your social media skills and knowledge. 

Articles we loved from Social Media Examiner: 

Selling on LinkedIn Without Ads 

Content Marketing Strategy: A Proven Method to Success 

2. Mari Smith  

Mari Smith is a real icon when it comes to Facebook marketing. She is a co-author of Facebook Marketing: An Hour A Day; the lead author of The Relationship Age, and a popular social media keynote speaker and trainer. 

Dive into Mari’s blog to stay ahead of the curve with all Facebook-related trends. Her 15+ years’ experience will guide your brand into the newest and wisest strategies on the social network. 

Here is some inspiration from Mari Smith: 

How To Get The Most From Your Facebook Live Videos 

Hashtags On Facebook May Increase Your Organic Reach In 2021 

3. Social Media Week 

Social Media Week (SMW) is an international platform for events, news, and inspiration on media, marketing, and technology. They connect communities worldwide to inspire new ways to grow businesses and societies through social media. 

Their blog is a great hub for all things social media, with valuable lessons on business growth and community building in a digital age. Here are some great examples: 

3 New Ways Facebook is Helping Brands Manage Their Content and Communities 

3 Ways Gen-Z is Empowering a Digital Economy 

 4. Jon Loomer 

If you want to become an expert and stay up to date with Facebook advertising, you should follow Jon Loomer’s blog. He is a Facebook marketing coach, author, speaker, and strategist using Facebook for business purposes since 2007. Jon can inspire you to experiment with advanced strategies to grow your business, drive leads, and generate ROI on Facebook. 

These blog posts are just a sneak peak from Jon Loomer’s amazing content: 

Facebook Ads Targeting Audiences You Need to Create Now While You Still Can 

The Experiment 2021: Ads Don’t Have to Suck 

 5. Gary Vee  

Gary Vaynerchuk is a serial entrepreneur and thought leader in the world of tech, the internet, and innovations. His passion is to identify trends and translate them into the business world.  

Follow Gary Vee’s blog to not just boost your business strategies, but also shift your mindset on social media marketing and beyond. 

Articles we loved from Gary Vee: 

What is Social Listening and why it is important? 

How does Instagram work? Everything you need to know 

6. Neal Schaffer 

Neal Schaffer is a popular keynote speaker and author of Maximize Your Social and The Age of Influence. He helps innovative businesses to successfully transform their sales and marketing via the power of digital and social media.  

Follow Neal’s blog and podcast to learn smart techniques and practical tips on promoting your brand, generating leads, and improving your business results. 

Check out some of the tips we liked from Neal Schaffer: 

A 17-Step Plan to Launch (or Revise) Your Instagram Marketing Strategy 

How to Monetize Instagram? 14 Ways to Monetize Your Influence and Knowledge Today 

7. Social Media Today 

Social Media Today is your digital newspaper and hub for social media news, tutorials, guides, and case studies. The blog offers valuable ideas, tips, and lessons for B2C and B2B brands on using social media marketing to connect with their community and grow their business. They also host live Twitter chats on various social media topics, where you can ask questions and share your experience with #SMTLive. 

Articles we loved from Social Media Today: 

Shifting Social Media Consumer Behavior and Its Impact on Marketers in 2021 

Facebook Publishes New Report on the Evolution of eCommerce, and Strategic Considerations 

8. Brian Fanzo  

Brian Fanzo is a wizard in disguise when it comes to enabling brands to flourish with the power of social. He is also a millennial keynote speaker who inspires businesses to stand out from the crowd on social and leverage technologies to engage with customers of all ages. 

Follow Brian’s blog so you don’t miss out on his vision and knowledge on what works on social media. Here’s one of his great article to check out: 

What You Must Embrace When Marketing to B2B Millennials in 2020 

9. HubSpot 

HubSpot is a CRM platform that helps businesses grow by sharing valuable ideas and news on their blog. Follow them for insightful articles that will inspire you to use social media to improve your inbound marketing, generate leads, and boost your ROI. 

Articles we loved from HubSpot: 

13 Clever Ways to Get More Comments on Instagram This Month 

How to Post on Instagram: A Step-by-Step Guide 

10.Neil Patel 

Neil Patel is a real guru when it comes to everything web-related. He is a passionate speaker, trainer, and influencer in the area of social media marketing. Follow Neil’s blog for social media news and insights and to understand how social connects with other areas of digital marketing to grow your business and ROI.

These are some of Neil Patel’s blog posts , we’ve enjoyed reading: 

How to Get More Twitter Followers Fast (7 Easy Steps) 

12 Ad Copy Strategies That’ll Double Your CTR and Increase Your ROI 

11. Sue B. Zimmerman  

Sue. B. Zimmerman, also known as @TheInstagramExpert, is a blogger you don’t want to miss out on following. Her genuine voice can open the doors of social for your brand, especially when it comes to Instagram.

Sue’s blog will teach you tips and tricks about the social network that can change your business’ lead generation and community management strategy. Whether you are starting with Instagram or trying to reap the fruits of your presence there, check out Sue’s blog. 

Articles we loved from Sue: 

How To Grow A New Instagram Business Account 

How To Build Your Online Brand Using Instagram 

12. Jeremiah Owyang 

Jeremiah Owyang is a tech disruptor and innovative analyst who teaches businesses how new technology connects companies to their customers. Follow his blog to get in-depth insights and lessons on what’s to come in tech and social media and translate it into success for your business. 

These are just some of the great learnings from Jeremiah: 

20 Ways Businesses Will Engage Social Audio 

The Future of Social Audio: Startups, Roadmap, Business Models, and a Forecast 

13. Andrea Vahl  

Andrea Vahl is an inspiring speaker, consultant, and visionary especially when it comes to Facebook advertising. Her blog can teach you how to leverage the power of social ads to generate leads and convert them into sales.  

Here are some of the interesting topics Andrea wrote about: 

What is the Facebook Business Manager…and when should you use it? 

How to Maximize Your Content on Social Media 

14. Content Marketing Institute 

The Content Marketing Institute (CMI) is an excellent source of inspiration and knowledge for all brands. Their blog and resources give you practical tips on the world of storytelling and guide you on how to understand and talk to your audience on social media. Founded by Joe Pulizzi, the CMI offers excellent inspiration and expert advice, and an active community for discussing the latest news that is moving the industry forward.  

Take a sneak peak of CMI’s blog posts: 

How to Build a Vibrant Online Community [Examples] 

3 Facebook Ad Ideas to Get Your Content Seen by Your ‘Perfect’ Audience 

15. Falcon.io’s Insights Hub 

We also invite you to check out the rest of our blog. We’ve listened to our community’s successes and challenges through the years and translated those into stories to enable you to start or advance with social media marketing. We hope this will help you be an absolute rockstar on social!  

Let’s wrap up! 

Are you ready to boost your social media strategy with all the inspiration from these stellar blogs? 

Make sure you book some time in your weekly schedule to stay up-to-date with all news around social media marketing and generate new content ideas to grow your business.

Good luck!

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