The Complete November 2021 Social Media Holiday Calendar.

Here are the most important (and strangest) holidays, events, and hashtags for social media managers and digital marketers to know in November 2021.
Roza Tsvetkova
October 21, 2021 - 6 min. read

November is such an interesting month for our social media calendars! From Thanksgiving to Black Friday — it will be a great month for social media managers and their communities.

November 1: World Vegan Day #WorldVeganDay

November 1: National Authors Day #NationalAuthorsDay

November 4: Deepavali/Diwali #Deepavali #Diwali

November 4: National Candy Day #NationalCandyDay

November 8: Science, Technology, Engineering, and Medicine (STEM) Day #STEMDay

November 13: World Kindness Day #WKD

November 15: America Recycles Day #BeRecycled

November 16: International Day for Tolerance #ToleranceDay

November 16: National Entrepreneurs Day #EntrepreneursDay

November 17: International Students Day #InternationalStudentsDay

November 19: International Men’s Day #InternationalMensDay

November 20: Universal Children’s Day #UNChildrensDay

November 21: World Hello Day #WorldHelloDay

November 25: Thanksgiving Day #Thanksgiving

November 26: Black Friday #blackfriday

November 26: National Day of Listening #DayOfListening

November 27: Small Business Saturday (The last Saturday of November) #ShopSmall

November 29: Cyber Monday #cybermonday

November 30: Computer Security Day #ComputerSecurityDay

Men’s Health Awareness Month (aka No-Shave November and “Movember”)

November 1

World Vegan Day #WorldVeganDay

World Vegan Day was established back in 1994 in the UK to celebrate vegans across the world. It celebrates the benefits of veganism for the natural environment and the people.

As a brand you can chime in the conversation or create special vegan products to celebrate it just like Avon did.

November 1

National Author’s Day #NationalAuthorsDay

Pens down. It’s time to celebrate all authors across the world who open the doors to new realities with their books and stories. Let your brand relate to a relevant author and their inspiring work, and thus engage with the community on social media.

Here is how Barnes and Noble engaged with their fans on this holiday:

November 4

Deepavali/Diwali #Deepavali #Diwali

It’s time for India’s biggest holiday — Diwali: the festival of lights. It’s one of the biggest Hindu holidays celebrated and it symbolizes the spiritual victory of light over darkness, good over evil, and knowledge over ignorance.

Honda tapped into the conversations around the holiday in such a relevant way:


November 4

National Candy Day #NationalCandyDay

It’s one of the sweetest days in the USA, when the colorful and delicious candies are honoured. So, it’s time to sweeten up your content on social media and offer tasty offerings or conversations related to your brand story on social media.

M&Ms created a special game for their online community to celebrate the holiday:

Even if you’re not in the candy business, try to be creative and celebrate the holiday with your social media community just like Walden University did:

November 8

Science, Technology, Engineering, and Medicine (STEM) Day #STEMDay

It’s a great day to inspire children to discover and follow their passion for Science, Technology, Engineering, Art, and Math. The holiday is inspired by the Project Mc² brand, created by MGA Entertainment, which features four super smart women who are part of a super-secret spy organization called NOV8. The holiday’s date is a play on words for the same as that super-secret organization, making it the perfect date to inspire innovation!

Will your brand tap into the conversations? Here is how Coursera celebrates it by offering free courses:

November 13

World Kindness Day #WKD

This holiday was created by a couple of humanitarian groups back in 1997. It encourages people and businesses to donate books, food, or clothes to local communities as a gesture of kindness. Show your brand’s human side on social media and offer a piece of kindness.

November 15

America Recycles Day #BeRecycled

November 15 has been celebrated in the USA for more than 20 years by millions of people as America Recycles Day. The holiday raises awareness of recycling and purchasing recycled products. Show your brand’s sustainable side and engage with your community around the topic on social media.

November 16

International Day for Tolerance #ToleranceDay

It is a day to encourage mindfulness in human rights and it was founded by the UN in 1996. The holiday is a good occasion to express your brand’s appreciation for tolerance.

November 16

National Entrepreneurs Day #EntrepreneursDay

Heads down to all entrepreneurs who drive toward progress in our lives. We live in such fast-moving and innovative times, so let’s celebrate all proactive people and brands who make this happen.

Khan Academy used the occasion to share their inspiring story on social media how their initiative started.

November 17

International Students Day #InternationalStudentsDay

On this day, we celebrate students around the world. It may have started around World War II back in 1939, but now it celebrates the diversity of cultures among students across the world.

November 19

International Men’s Day #InternationalMensDay

Let’s celebrate the men in our society on this day! It’s a holiday to applaud all achievements of men across the globe and their contribution to our societies.

Pizza Hut celebrated this day by asking everyone on social media to spoil their men with a delicious meal.

November 20

Universal Children’s Day #UNChildrensDay

The United Nations has dedicated November 20th to all children around the world. It’s a time to face children’s problems and bring awareness on how to solve those together.

November 21

World Hello Day #WorldHelloDay

Let’s celebrate communication! On this day it’s encouraged to just stop on the street and greet each other or why not do it on social media? The holiday has been celebrated since 1973 and recognizes that conflicts can be solved by simple communication rather than violence.

This is how Heathrow airport tapped into the conversation on social media around the holiday during the pandemic.

November 25

Thanksgiving Day #Thanksgiving

Thanksgiving is one of the biggest holidays in the USA and it celebrates the harvest and other blessings from the past year. It is a great occasion for families to get together and be thankful for what their lives bring.

Brands from all over the world can tap into the conversations and even offer special deals for their US followers, just like Qatar Airways did.

November 26

Black Friday #blackfriday

Black Friday is one of the biggest shopping events of the year, when brands offer special discounted products or services only during the day.

It’s a battle for attention on social media on that day and even the month leading to it. So get ready early on! 

November 26

National Day of Listening #DayOfListening

How often do you listen to your community? This holiday encourages people and brands to take the time and hear others’ stories.

Tools like our Listen | powered by Brandwatch tool can help you listen efficiently to your community on social media and improve your overall marketing strategy.

November 27

Small Business Saturday #ShopSmall

Do you enjoy your local shop for groceries or your favourite coffee shop around the corner? This is the day to celebrate small businesses and give them the deserved hall of fame in between the giant holidays of Black Friday and Cyber Monday.

November 29

Cyber Monday #cybermonday

Cyber Monday is yet another shopping-oriented day in November. It always falls on the Monday after Thanksgiving and it was created with the idea to celebrate and encourage people to shop online. With eCommerce on the rise, it’s a must for brands on social media.

November 30

Computer Security Day #ComputerSecurityDay

On this day, we try to raise awareness on how important security information is and the ways we can keep our electronic devices and data protected.

Men’s Health Awareness Month
(aka No-Shave November and “Movember”)

It’s that time of the year when men grow their mustaches to raise awareness about men’s health issues. It can be an engaging holiday to show appreciation and support for a very serious matter by joining the ‘No-Shave November’ on social media. This is how some brands did it:


Final thoughts.

It’s time to wrap up for November. If you are looking for the complete monthly social media calendar, click on the download button below and save the image that pops up.

Have a great November!

November 2021 Social Media Holiday Calendar
Here are the most important holidays, events, and hashtags for social media managers and digital marketers to know in November 2021.