How Columbia University Mastered Social Media Management

27 February 2017

The Drum featured an article by Manita Dosanjh about how Columbia University mastered SMM with help from Falcon. You can read it here.

Caroline Henley, a Social Media Specialist within Columbia University’s School of Professional Studies, gives a great interview in which she describes how Columbia’s social media team used Falcon to bring together its fragmented social campaigns under one unified platform. How awesome is that? Mom, we made it into the Ivy League!