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Having an overview of your paid and organic campaigns is simple when you are managing both from one unified platform. Use your organic content to test which copy and creative work best, then amplify your reach by putting budget behind it.
Efficient teamwork and brand consistency are key to running a tight advertising strategy. Whether you are a local or international team, you can ease workflows with clear user roles, an approval structure, and in-platform notes.
The intuitive interface and smart automation features will help you work twice as fast while setting up your campaigns. With Smart Labels, you can activate advanced, automatic advertising parameters for any organic post with just a few clicks.
Make fast yet informed decisions about how to best optimize your campaigns. Real-time insights enable you to analyze over 100 paid metrics related to placements, audiences, and objectives.
Schedule and post ads on Facebook, Instagram, Messenger and Audience Network.
Increase your efficiency two-fold by managing all of your ad campaigns from one unified platform.
Set and apply Smart Labels to automatically activate targeting and objectives on organic posts.
Upload your audience or sync dynamically with your CRM for personalized advertising.
Save time by predefining individual ad duration and ensure you never promote outdated content.
Create custom tracking links and automatically enable pixels for all your eligible ads.
Decode advanced insights based on your campaign labels.
Choose from over 100 paid metrics for informed campaign optimization.
Set user permissions per ad account to reinforce your organizational structure and workflows.
“Great tool with impressive service. We have previously unsuccessfully tried to share content with some 35+ markets, but with Falcon the content sharing was done easily and very fast.”
“Great user-friendly experience. Very easy to use, everything is laid out clearly and you know exactly what each tab does.”
“Falcon makes Social Media Management... Manageable! From the product to the customer service - they have been amazing!”
