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Monitor social media and the internet to discover a goldmine of information: from trending topics and hashtags to how your campaigns are doing. You can see the results broken down by demographics, sentiment and influencers.
Listen’s advanced parameters allow you to narrow the search down with variables such as keywords, word combinations and exclusions. You can set email notifications for unusual activity alerts and daily updates of selected mentions.
Each Listen project can be easily exported into Audience, where the surfaced profiles will be added to your data store and custom audiences. It’s a simple, highly effective way to identify genuine prospects you can draw real insights from on an aggregated level.
Inform your marketing strategy by tracking popular topics and hashtags.
Avoid crises by monitoring how your brand is being spoken about.
Track brands, topics, keywords and phrases; refine with advanced parameters.
Sentiment is available in multiple languages including German, Mandarin and Spanish.
View your collected data by keyword, source, demographics, influencers and content type.
Discover which social media influencers are interacting with your topics of interest.
All mentions are marked positive, neutral or negative to help you prioritize.
Set notifications to alert you if there is a spike in specific listen projects.
Monitor your online campaigns’ performance, and compare in the Projects Overview tab.
Receive automated reports of trending topics and mentions directly in your inbox.
Take any Listen project and create an audience from the individual profiles detected.
Share your Listen project data via email with a link to a CSV download.
“Great tool with impressive service. We have previously unsuccessfully tried to share content with some 35+ markets, but with Falcon the content sharing was done easily and very fast.”
“From overwhelmed to simplified. With over 10 locations to manage at the moment, Falcon really has made the social media for our restaurant a more simplified thing.”
“Falcon's Publish tool has enabled us to do this with an easy view of all content published and scheduled across all our channels.”
