Manage Your Brand with Social Listening.

Managing brand perception in a world of social and online sharing can seem daunting. Social listening is the first step to regaining control.


Extend brand reach

Find new, relevant audiences to target by building social listening queries based on product, category or popular topics.

Monitor brand reputation

Social listening queries are invaluable for seeing how your brand or products are being discussed beyond your social feeds. You can filter by sentiment and set alerts for unusual activity.

Read about listen

Stay on top of trends

Get a real-time view of industry chatter, market preferences and events to help guide your marketing campaigns. Benchmark yourself against competitors and best practice.

Identify influencers

Find and monitor potential influencers with social listening, and engage and activate them directly. The Influencer tab identifies the top 25 influencers for the topic being monitored.

Read about audience

30,000+ marketers trust in Falcon

“My favorite feature in Falcon is definitely the Listen platform. It really helps us in times of crisis at the University to be able to know right away if we are starting to see something trend in social media and be able to listen and see who is talking about us -- and be able to engage with them.“

Nicole Shearer, Communications Officer at University of Nevada, Reno

Read the case studies

Start listening today

See how social listening will step up your social media strategy. Request your demo now.